According to a study made by the UK’s communication regulator known as ofcom, who determined the internet data usage preferences and gadget usage pattern – revealed that Facebook owned websites and Smartphone apps are most popular amongst users. Although, these stats are gathered from UK base users only, but if we gaze at other countries internet and Smartphone user preference we bet the results would also be similar. The reason of this endeavor that millions of users spend plenty of time using these web and Smartphone base services which include WhatsApp, Facebook, Instagram and Facebook Messenger.
Millions of users are in love with these Facebook own services because they offer such amazing feature that you don’t find from any other enterprise. Take the example of WhatsApp, this one app has become so popular that every Smartphone user has a registered profile on it and its user base has climbed up to 850 million – and still growing. The features which make Facebook owned WhatsApp so popular is its utility communication features as well as status posting option that lets users to set cool Whatsapp status on their profiles.
Coming back to this recent study the figures are staggering, showing that only in the Month of March 2015, internet users from UK spent 51 billion minutes on Facebook own services from their PCs Smartphone’s and tablets. On the other hand, tech giant Google services encompassed attention of UK users for only 34 billion minutes, which is a hell of a difference in comparison with Facebook owned services.
Furthermore, it merits mention here that WhatsApp was the most downloaded iOS and Android Play Store app in this time period, when the study was made in Mach 2015 in the UK. And following most downloaded ones were Facebook and Facebook Messenger, which are obviously owned by Facebook as well. The study then also told that Facebook remained to be the biggest social network that got 40.7 million unique visitors in the UK during the month of April 2015. Keep in view that Twitter, which is another popular micro blogging social site – it only managed to persuade 21.6 million unique visitors in this time.
Source: ComScore